"Solidarity and responsibility - Kosovo is an integral part of Serbia"

The Active Center citizen's association has launched "Solidarity and responsibility - Kosovo Is an Integral Part of Serbia" media campaign, aimed at shaping the public opinion regarding the issue of preserving Kosovo and Metohija as an integral part of Serbia. The interest of the public in this essential issue is one of the key factors that would have a significant impact on the final decision regarding the future status of Kosovo and Metohija.

The campaign will be conducted by posting billboard posters, broadcasting video spots via electronic media, posting posters, posting ads in daily newspapers, etc. Approximately thirty-four well known figures of our public life have taken part in this campaign and they will in fact be the pillars of this campaign.

By choosing certain celebrities to participate in this campaign whose personas embody a modern and European approach, we wanted to indicate the style and approach adopted by this campaign. That will be the best message to the young people: it is possible to be successful and in tune with the times but at the same time remain deeply rooted in one's national, religious and cultural identity. That is why this campaign is so important and unique at the same time.

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